News / Christmas in July


It may sound a bit crazy, but it's true, Christmas really does start in July (and sometimes earlier) in the world of PR. It is the time of year when retailers and brands showcase their new products f to press and online influencers for the Christmas season. This can take numerous formats, from individually organised press days, combined press events for smaller brands and a period of pitching in to position brands for Christmas Gift List feature.

Why? Because press and even bloggers are planning their Christmas features and Christmas Gift Guides at least 3-4 months ahead.

So over the next few weeks we will be making sure our client's brands are pitched to perfection for that gift list moment! If this is something we could help you with, we'd love to hear from you. Our experience and great contacts could be just what you need to bring some Christmas magic to your brand this year!

Phia Folkes