S&A Produce are the UK’s leading grower of strawberries as well as an international packer, importer and exporter of soft fruits and asparagus.
How we helped: Strategic planning, market research, brand planning, branding, website design, videography, photography, graphic design, vehicle livery design and social media strategy.
In line with the growth of their business, the S&A Produce team wanted their brand to better reflect the brand's core values, its unique offering and the company ethos. They enlisted our help in January 2015 to take an in-depth look at the company, its competitors and the marketplace before embarking on a full rebrand.
We worked closely with the senior management team to put together a two-year strategy that included extensive market research both in the UK and overseas, the development of a new visual identity and strong brand messaging, and a new global website. Within these projects, we have also produced extensive photography, brand guidelines, brand videos, new vehicle livery, adverts, brochures and company stationery, and expo display designs.
“We recently engaged with The Seed Group to execute a major rebranding project. The team adapted well to the needs of our business demonstrating flexibility, strategic awareness and forward thinking. We are very pleased with our renewed brand identity together with a refreshing new website.”
John Davies S&A Produce